I have seen my daughters are more hooked up to Video-based knowledge as compared to reading something. Seems it could be the impact of the availability of Infrastructures like the Internet and the availability of devices like Tablets or Mobile phones. This seems to be a new Normal as we compare a few years back. Then watching a Video was a challenge due to the unavailability of smartphones and Internet bandwidth.
We have seen people get to engage with video far more readily than they do with other online media. With this, we have a new digital asset and tool for our content marketing.
Where we can use Video Content for Marketing Purpose:
- Sharing the Organization story & Culture
- Awareness Campaign: Creating brand and awareness
- Sales and Influence Campaign: Build Impact and influence decisions
- Share Customer Success Stories
- Make FAQs with Video demonstrations
- Functional Product Training
Some of the Benefits we can see:
- Creating brand and awareness
- Build Impact and influence decisions
- Make it available on any device
- Higher Engagement in Short duration
- More Human approach with Visuals, Audio, and Animations or Real People
We offer services in creating Video – Animation Video, Training Video, Corporate Video.